The Vedette evolves with the times

October 25, 2022

Staff Report

The Vedette, in operation since 1866 continues to serve our communities, informing, educating, and entertaining our readers while delivering multimedia options for our advertisers.

For the past 156 years Dade Countians have come to rely on our coverage and partnership – and we intend to further strengthen our bond in the community. Recently we made changes at The Vedette and will be pursuing additional reporters and correspondents to assist us in giving you more news options. If you are interested in consideration as a community correspondent please email: melissa@greenfieldvedette.com or stop by our office location at 7 N Main Street in Greenfield and drop off or mail examples of your writing or topic of interest. We believe a good newspaper mirrors its community and has a good mixture of local voices offering a diverse outlook.

Over the past couple of years, we’ve made changes and updated a variety of subscriber benefits, including the ability to receive breaking text alerts, emailed newspaper, updated website and staffing.

Melissa Little was named the General Manager for The Vedette and The Lake Stockton Shopper in November 2021 due to her ability to improve operations and connect with the community she serves. She spends her time between the Greenfield Vedette / Lake Stockton Shopper and the Lamar Democrat. As part of our commitment to serve the community, Tiffany Lewis has been named Marketing Manager as well as part time receptionist to help assist customers and businesses with their advertising needs. Bob Jackson will continue to work out in the public gathering news and sports stats along with assisting businesses and customers with advertising. Rachel Lewandowski is also available to help with your advertising needs. Melody Metzger is Regional Editor.

Like many of you, over the past couple of years, we’ve had to take a hard look at what we need to do to continue sound operations. We looked at reader submissions, quality control, delivery services, printing, operations, readers and advertiser options, and customer service.

After careful review, The Vedette and Lake Stockton Shopper have made additional changes to hours of availability in the office, utilizing the most opportune time for most customers. We will provide you with quality top-notch customer service, local news, and community collaboration. We appreciate the community support during this transition into the future that helps us define our long-term strategy and plan of locally focused, sourced news while continuing to thrive. Our commitment is to bring you excellent content, hometown news and qualified buyers along with a sharp design you will be proud to call your community newspaper.